Like Frank Sinatra, Rob “Bert” Heule does it his way. His moustache is a work of art, he’s got one of the best hand plants in the business, makes backpacks out of jeans (radpacks.ca), prefers sunglasses to goggles in a blizzard, and if the thermometer reads above -10°C, doesn’t hesitate to ski with his shirt off.
As a result of our solidarity with shirtless skiing, we’ve decided to team up with Heule and his longtime ski sponsor, Line, to offer you strangers in the night a chance to win the multi-purpose shred sticks that fly him to the moon: the Line Blends.
To enter for your chance to score these skis (note that you must be Canadian to be eligible), login to that Instagram account of yours, and upload a photo of you skiing sans-shirt. Be sure to follow @forecastski, and tag @robheule, @lineskis and @forecastski in your post, along with the hashtag #TarpsOffForBert. Heule himself will then browse through the bare-chested imagery to pick a winner.
On behalf of Rob and everyone at Line and Forecast, good luck, and stay tuned for the winner of the Evan McEachran + Head Contest, which we'll announce in the coming days.