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K2 LAUNCHES DISRUPTION COLLECTION

K2‘s Disruption piste skis are the new standard in high-speed performance for the corduroy. Featuring top tech features like I-Beam construction and...

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4FRNT SKIS GETS NEW OWNERS

4FRNT Ski Company has been acquired by a group of private entrepreneurs from Jason Levinthal. The new owners Charlie Johnson, Will Armenta...

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RED MOUNTAIN RESORT JOINS IKON PASS

The Ikon Pass community continues to grow with the addition of western Canada’s original ski destination, Red Mountain, and its hailed and...

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VAIL RESORTS ANNOUNCES WINTER OPERATING PLAN

This season, Vail Resorts’ unrivaled commitment to safety takes on more importance than ever amid the COVID-19 pandemic. Vail Resorts CEO Rob Katz has announced...

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THE COLLECTIVE RE-EDIT COMPETITION

Looking for a fun summertime project and your chance to win some awesome prizes? Faction Skis has launched The Collective Re-Edit Competition...

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WNDR ALPINE UNVEILS THE VITAL 100

Last week, WNDR Alpine, a biotechnology ski brand that formulates and utilizes materials derived from algae oil (AlgalTech) to cut down on...

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THE POWELL MOVEMENT – BRAD HOLMES

Take an epic trip down memory lane on the latest episode of The Powell Movement, which features one of freeskiing’s originators and...

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BOLLÉ LAUNCHES AUGMENTED REALITY EYEWEAR EXPERIENCE

Bollé, maker of the most innovative lenses in the world is forever changing the way people try and buy sunglasses. With the...

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WHISTLER BLACKCOMB ANNOUNCES SUMMER OPERATING PLAN

Whistler Blackcomb has announced that it will open for summer on June 29th, subject to provincial alignment and progress toward the BC Restart Plan, Phase 3. The resort shared operating plans, as...

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SMITH LAUNCHES RETAIL INCENTIVE PROGRAM

For over 55 years, the foundation of Smith Optics’ success as a market leader in eyewear and helmets is greatly due to...

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